Mustrum_Ridcully
Legend
I seem to remember that Scott Rouse was talking about the extension of the Hasbro Atari deal a few years ago? Was that really 2007? Possible.Or maybe, it is a given fact, that Atari signed a 10 year deal back in 2007, to be the holder of the IP gaming (video game) license. Until 2017.
It is indicated that Wotc or Hasbro, have been in talks, for the last several months for some type of resolution to whatever matters they wanted to resolve. And nothing came of it.
Generally, I suspect that Hasbro wanted out of it, and Atari probably said, 'No', cause much money was spent on the license fees, back in 2007, for the 10 year deal.
Despite the lack luster of (making) games or good titles to bring in the good dollars.
I suspect, it was the last hold over, on who had the license outside their comfort zone. Keep in mind, before 4E came about, there was a 'withdraw' of outside licenses from publishing companines back then.
This is this technically the last one, a major one to boot. So...all this talk of 'breach' of contract, maybe a smoke screen, for Hasbro trying to break that last major hurdle, and of course, hit a roadblock.
The time frame for the deal of 10 years seemed to be a little long to me then, but then what do I know about this stuff?
But can the opinion change for Hasbro or WotC really have been so recently? D&D 4s release was known by 2007, why would they extent the contract if they knew they wanted to withdraw licenses in other areas?
I don't entirely believe the "smoke screen". It might be a combination of several factors. Maybe Hasbro or Wotc was unsure whether they wanted to hand out the license to Atari, but it still seemed the best guess then. But maybe recent events (like the possible licensing infractions mentioned) convinced them it was not a good idea after all?
A license breach alone might not be enough reason to end a license - while legally it can be, there might still be a question of whether the deal is considered worth it anyway. Apparantly it's not in the eyes of WotC.