Here's a ring in from a customer who buys shorter PDFs and larger PDFs and really PDFs up and down the block.
I like the short ones. Not, I'll say, MORE than the long ones, but in general I've never gone: "Aw shucks, I jus' got played." after opening something up.
For my own part, I've purchased quite a few of RA's "101" and "13" PDFs dealing with occult matters because I needed some of what they had. "Man, I'd like some occult books for the PCs to pick up ..." so I grabbed 101 Occult Tomes. It was a great buy. Each was about 2-3 lines on a "real"/rumored occult book, some suggestions on play effects, and that was it. To compile it I'd have had to spend at least a few hours with my google-fu just to get a handful of books statted like that ... with the 101 book I could scan through, get an idea, and run with it. In a very very simple economic translation: The use-value for that book, for me, exceeded the price threshold. Or the time-cost of creating the data myself exceeded the price of the book.
It was a great buy for me. Would have I bought: "Ronin Arts: 1,001 Compiled Occult Paraphenalia And Rules Supplements" for 30 dollars? Probably not. I didn't NEED anything other than those books, so paying 30 dollars would have been a waste of my money.
I've purchased quite a few of RPGObject's PDFs, as well ... items like Blood and Space and Blood and Vigilance. For Blood and Vigilance, I also got quite a few classes in the book that I seriously didn't need. Did I feel jipped for having "bought" those classes? Not really. It just happened that they were there and I didn't need them. One of my players did eventually take a level in one of them, and would I have paid 1$ for that class for that player? Not really. That's me voting with my dollar, so it was a good choice for them to include those classes in the product. Blood and Space 2? I'm using EVERY class provided in the book for an upcoming game, so having those classes in there was a great buy for me.
But I never bought an RPGO Darwin's World PDF. Had no real need for them. My wife, however, picked up the HC compilation of Darwin's World 2 and fell in love with it. Me too. That product, I felt, worked best as a full sized hard cover and I voted with my dollar on it. Didn't buy those PDFs, bought that book.
For me, some products are best purchased in different formats. I don't NEED a bazillion compiled different kinds of occult items ... only one or two. So I bought one or two ... I didn't NEED one or two Post-Apocalyptic Gaming sups, I needed a whole book ... so I bought a whole book of them.
Not only is it not good business, it's taking advantage of a consumer's willingness to purchase sub-par products.
I don't think it's "taking advantage" of anybody. Is the phone company taking advantage of people willing to pay money to make phone calls when they could send a letter for 15 cents? Are cell phone companies taking advantage of people who are willing to pay money to make calls from outside of the home when they could get a landline for less money? It's about utility value to the individual consumer. If the company is making money with a certain product model ... and is the most popular and successfull company producing that product ... then I'd hazard a guess that far from being an unfair product model they've hit upon the FAIREST product model.
(Now, if Ronin Arts had copyrighted the small PDF and was deliberately running other PDF pubs out of business in order to make sure the ONLY PDF on the market was the short PDF ... maybe.)
If you've personally felt like you've been burned for purchasing a bunch of small PDFs that were later compiled ... talk directly to the publisher. From what I know about people like Phil and Chuck ... they're nice guys who really love the hobby. That's why they want to make a living with it ... they want to make a living doing what they love. And, while I can't make any promises, I bet they'd be willing to give you something to make it "right" and make you, the customer, happy ... why? Because the production model wasn't about bilking you or anybody else out of their money, but about providing product in a model which people wanted to buy it.
If somebody wants 10-12 of their classes, then they should wait a few months for all of the classes to get written, get done, and get compiled and put up. It's not about hitting you twice for the same information, it's about the fact that it takes TIME to write those classes ... why sit on 8 classes so you can make a book of 10 classes when 150 people want only 1-2 of those classes and 5 people want all 10? THAT makes no sense ... that's pleasing 5 people before you please 150 and sitting on profit that might make the difference between you having time to make alot more product and you having to get a different source of income that leaves little to no time for writing. So they release them as they get written and, when there's enough written to make a good compilation for the people that want to buy in bulk ... a compilation is born.
As I said: If you feel like you got burned, bring it up with the pub in a private email. Explain your situation: "Dude, I bought 10 of these things individually and then you released them together for 1/3 the price." I've never found the small publishers to be anything other than concerned for the happiness of their customers. And, now that you know how the product is produced, in the future you can wait for the compilation to come out instead of buying 10-15 of them at once ... you get what you want, and the people that only want 1 or 2 can get what they want. Win-win.
--fje