I think the problem is promotion. Back in the 80's and 90's you had Dragon magazine to promote DnD stuff. You had articles on new products, articles written by gamers and ad's that that promoted all kinds of stuff RPG related.
Now if you want to see this article you need to subscribe. If you want to see this...subscribe..... subscribe...subscribe. The more you try to push me to subscribe the less likely I will. They need to open the gates once again to the gamers. Let some of the gamers write articles and let these be read by everyone and not just subscribers. The next great name in RPGs can be just an article away. The more you lock down the ddi website the more people you will loose.
Ok, so first off - you know all those awesome things you mention in Dragon magazine? You realize that also required being a subscriber of the magazine, right? That content in the pages of the print magazine and content behind the subscription wall on the website is virtually the same thing, right?
And as for seeing that sort of thing on the website, I think you are really off base as well. Every single product that comes out has a
ton of free previews devoted to it, usually twice a week in the month leading up to it. Every month they post a previews column with excerpts from material coming out over the next several months. More previews tend to show up in the monthly Ampersand.
And they have just recently added a seris of free feature articles. Rule of Three, which answers 3 questions from gamers every week. Legends and Lore, which looks back over fundamental elements of the game. The Dungeon Master Experience, which provides free advice about DMing. We also regularly see D&D Alumni that provides the background on iconic elements of the game. Design and Development, which explains how certain game elements were created.
And they often highlight D&D elements in the community.
D&D Kids which talks about experiences teaching young gamers. Interviews with writers, features about D&D related books, spotlights on D&D showing up in magazine articles, tv shows, etc.
Right now, they are having some serious issues with the magazines, and providing the proper amount of content to
subscribers. But as for what you get for free? There is an
abundance of content. Not in the pages of Dragon magazine, not behind the subscription wall, but freely available for everyone to read.