Stiffs, as in removes content previously available.
Ok, this may be part of the disconnect between what you are saying and what others are hearing. I think most would read that by the standard definition "to cheat someone of something owed".
Similarly, you mention that you aren't 'protesting' WotC because of their behavior, but that they have simply alienated you as a customer. I'm not sure I quite perceive a difference. You go on to make comparisons to other areas, where you don't purchase from a company because you can get a better deal elsewhere, or the company simply doesn't offer a product you are interested in. But it is hard to see how the extent of the freebies WotC offers makes the products themselves less valuable. There
is a connection - as you say, not being able to see the art beforehand makes you less confident in the product's quality, thus providing a reason not to buy it.
But the way you have phrased things
does make it sound like a protest. Stating that they have lost you as a customer means that, even if they released a product that you
would be happy with, you would not want to purchase it out of frustration over the changes in their website content. That sounds a lot more like your Starbuck's situation than the other examples you gave.
Honestly, I suspect the answer is that you
don't feel as strongly as you have come across, but have simply phrased things more forcefully because of the immediate frustration of having this change made. And, as you mention, not as much the change itself - since you have admitted they do still provide sufficient preview content - but more the way they have handled it. Not publicly announced, somewhat hidden by the website change itself, etc. I don't know whether they did so with such devious motives or not, but I can see how the appearance of it would easily make a frustrating change especially upsetting.
Would it be safe you say you do not actually feel that WotC is cheating their customers by not providing the artwork in their products for free?
You do, however, feel that it is a poor marketing decision not to provide it, and that you personally much prefer their previous policies (both on offering the artwork and other material that is no longer freely available on their website)?
And that the result of these changes is that you are no longer given a good reason to browse their website, and makes it unlikely you will be aware of their products or inclined to seek them out - but that if they
did release a product that you were interested in for the right value, you would be willing to purchase it, rather than avoid it out of protest for their website changes?
That seems to be what you are saying your position is - I'm just trying to figure out for sure, since I do get the sense that most of the disagreement I have had with you in this thread has been more the result of the language that has been used, than the actual feelings behind it. The views I've tried to summarize above are ones I don't have any objection to - not necessarily ones I agree with directly, but ones I can certainly understand as reasonable viewpoints.