I was initially skeptical of letting my wallet doing the talking, but after considering the issue for a while, I've come to realize that there is actually very little that WotC offers that I absolutely need. I got to thinking, "You're heading off to college in a few months, and certainly will be strapped for cash."
I'll say one thing - no longer having to spend $40 on a WotC book every 3-4 months means my subscription to Pathfinder will practically be free.
I excitedly look forward to this new product. Paizo crew, you have my support!