I just want to start off by saying this has been an awesome thread to read with some real insight.
I am not a publisher, just a long time consumer.
I have one question: What does WoTC define as being a "good seller" 1000 units? 10,000 units? 100,000 units, or 1,000,000 units? or somewhere inbetween.
I always hear WoTC execs saying we sold "lots" of such and such, but what is "lots?"
Is everything compared to the PHB? or is it compared to last year or the pervious product in a line? Or is it compared to 3 years ago or what?
I have yet to see anyone ( a gaming industry exec)give some hard numbers on what defines a "good" seller?
Secondly, As far as d20/OGL or whatever. I see it as the best marketing i've ever seen in the industry. I do think it has accomplished "exactly" what WoTC wanted it to.
I look it as a Beta vs VHS example. Was Beta better?, some STILL say yes. Why did it die, because it was held out to be exclusive to sony. Other makers could make a VHS which could do exactly the same thing at 2/3 the cost. Soon there was 100 makers of VHS glunting the market, and only 1 Beta, which no one with the VHS could use. Hence, beta died.
Same goes for Apple Mac, there was a 1000 IBM comps out there, and only 1 Mac. The only reason Apple is still alive today is because they made the MAC IBM comp (PowerMac), and then made it look cool, ala IMAC
Where am I going with this? well easy. Will D20 be the only player in the ball game 5 years from now. Probably not.
Will d20 Die off, certainly not. Its here to stay and maybe even has a bit more growth left in it. The cool thing about it is that it lets the little guy publish something, and actually get it into the marketplace.
But, What I will say Is I think there will be alot of "PowerMacs" of the RPG world out there. Alot of systems will become Dual-Stat.
Why, because D20 has a Mass Appeal, its easy to learn, and Easy to Use. PLus its now compatible with about 100 other games.
There was nothing cooler then having Darth Vader fight my friend's PC D&D Elven warrior.
Thirdly, If a player DOES'T like d20 for all of the above reasons, and gets into a "dual-Stat" game, and likes that alternative system, then bingo, he goes what he wants BOTH ways,.
Lastly If you don't want to pay $50 for an WotC book, fine there are about 30 other Pubs out there who you can get "basically" the same stuff, at about the same quality, at 2/3 to 1/2 the price. Thats the power of d20/OGL
Will games like Gurps, Hero, etc still exist in 10 years time, yes, but unless they can present a clear alternative from d20 (alternative doesn't mean Better quality or usablity, but usally better MARKETING [VHS vs Beta example]) They likely (but maybe won't) will die out.
The RPG industry marketing is the same as all the rest, you have to market to the retailer to get him to carry the stock, and then market to the cumsumer to actually get him to pick it up of the store self. d20 does that the "best" of any system. Its a hard sell, and my hat is off to all that a "successful" at it.
Matt
I am not a publisher, just a long time consumer.
I have one question: What does WoTC define as being a "good seller" 1000 units? 10,000 units? 100,000 units, or 1,000,000 units? or somewhere inbetween.
I always hear WoTC execs saying we sold "lots" of such and such, but what is "lots?"
Is everything compared to the PHB? or is it compared to last year or the pervious product in a line? Or is it compared to 3 years ago or what?
I have yet to see anyone ( a gaming industry exec)give some hard numbers on what defines a "good" seller?
Secondly, As far as d20/OGL or whatever. I see it as the best marketing i've ever seen in the industry. I do think it has accomplished "exactly" what WoTC wanted it to.
I look it as a Beta vs VHS example. Was Beta better?, some STILL say yes. Why did it die, because it was held out to be exclusive to sony. Other makers could make a VHS which could do exactly the same thing at 2/3 the cost. Soon there was 100 makers of VHS glunting the market, and only 1 Beta, which no one with the VHS could use. Hence, beta died.
Same goes for Apple Mac, there was a 1000 IBM comps out there, and only 1 Mac. The only reason Apple is still alive today is because they made the MAC IBM comp (PowerMac), and then made it look cool, ala IMAC
Where am I going with this? well easy. Will D20 be the only player in the ball game 5 years from now. Probably not.
Will d20 Die off, certainly not. Its here to stay and maybe even has a bit more growth left in it. The cool thing about it is that it lets the little guy publish something, and actually get it into the marketplace.
But, What I will say Is I think there will be alot of "PowerMacs" of the RPG world out there. Alot of systems will become Dual-Stat.
Why, because D20 has a Mass Appeal, its easy to learn, and Easy to Use. PLus its now compatible with about 100 other games.
There was nothing cooler then having Darth Vader fight my friend's PC D&D Elven warrior.
Thirdly, If a player DOES'T like d20 for all of the above reasons, and gets into a "dual-Stat" game, and likes that alternative system, then bingo, he goes what he wants BOTH ways,.
Lastly If you don't want to pay $50 for an WotC book, fine there are about 30 other Pubs out there who you can get "basically" the same stuff, at about the same quality, at 2/3 to 1/2 the price. Thats the power of d20/OGL
Will games like Gurps, Hero, etc still exist in 10 years time, yes, but unless they can present a clear alternative from d20 (alternative doesn't mean Better quality or usablity, but usally better MARKETING [VHS vs Beta example]) They likely (but maybe won't) will die out.
The RPG industry marketing is the same as all the rest, you have to market to the retailer to get him to carry the stock, and then market to the cumsumer to actually get him to pick it up of the store self. d20 does that the "best" of any system. Its a hard sell, and my hat is off to all that a "successful" at it.
Matt