xechnao said:
Customers to activate 3rd party content should still be buying the 3rd party book so perhaps 3rd party publishers would accept this kind of deal.
Why would WotC be interested in supporting 3rd-party publisher books anyway? What does that get them?
What I believe they WANT is to forbid any 3rd party from developing online D&D-compatible products (such as PCGen), leaving the field clear for their own subscription-based tools.
D&D will thus be the best-supported RPG in terms of online tools and content, without worrying about competition. 3rd party publishers will produce adventures, perhaps, campaign settings, maybe, but if you want to use the online chargen, or IRC-based gaming, or whatever, WotC will be the only show in town.
Think about it -- if they can build compelling online interfaces to the rules (for character generation, monsters, combat tracking, spells, item creation), then eventually they don't even have to publish the rules themselves -- and THAT'S clearly a business any sane company wants to get out of these days. But they can't do that if they have to compete with open-source projects like PCGen -- it will be too expensive for them to develop tools that sufficiently better to justify the monthly subscription rates.
If every D&D player in the world is paying $5/month for the ability to play their game, well... That's a heck of a lot better than selling rulebooks, I'm sure.