Keeping multiple editions in print is a good idea. It allows WOTC to make money off of current gamers who they currently don't sell to.
WOTC seems fairly content to leave all those players out there untapped. They probably believe that doing so would undercut the sales of the newer (and projected more profitable) edition. This is a mistake. WOTC can't sell 4E to fans still in love with 3E and so on.
Better to just accept the reality, and then profit from it.
WOTC seems fairly content to leave all those players out there untapped. They probably believe that doing so would undercut the sales of the newer (and projected more profitable) edition. This is a mistake. WOTC can't sell 4E to fans still in love with 3E and so on.
Better to just accept the reality, and then profit from it.