Yup but you know what I was getting at alsoYou know this is a brainstorming thread for ideas and not an advertising thread, right?

Hereticus is right about placing samples of writing on the business site. I'll definitely do that.
As for references and having a reputation, that's what meetup.com brings to the table.
My moniker makes people happy. I don't think that's anything to be ashamed of. Especially for an entertainer.
Anyway...
I'm fiddling with how I handle client fees. I want things to be fair for the client while protecting me from being taken advantage of. Tell me what you think.
Let's use the following price for example. $72 for a pre-made adventure session estimated to run 4 to 5 hours.
At the end of the first hour (not the beginning), a client must pay at least $15 of the fee. At the end of each half hour afterwards, an increasing fraction of the payment becomes mandatory in increments.
The client doesn't have to pay full price if the session is cut short or becomes unsatisfactory. The initial presentation is guaranteed to be satisfactory or no fee is demanded during the first hour.
I won't lose too much if the client ends the session prematurely.
The client doesn't have to worry about the session being rushed or prolonged. I can focus on making the experience fun and immersive instead of worrying about the time.
Charge a flat fee but if you want players with an out chage 20% up front and the reat on completion of the adventure. Though I would reccomend charging up front. Let people know that is what you are doing.
If you convinced me to pay you to DM I would be happy enough to pay for one session up front. If I was not satisfied then I would not give any repeat business.
Anything too fiddly just give people room to argue. One key thing is to ensure that all players are on the same wavelength from the beginning.