D&D General Elon Musk Wants To Know 'How Much Is Hasbro?'

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Following the richest man in the world's attack on Wizards of the Coast for two paragraphs in the 500-page celebration of D&D, The Making of Original Dungeons & Dragons 1970-1977, Elon Musk--who bought Twitter not that long ago--wants to know how much D&D's owner Hasbro would cost.

After the public sharing on Twitter of Jason Tondro's (who wrote the book’s foreword) private Facebook posts, Musk replied "How much is Hasbro?"

Hasbro's estimated capitalization is currently $8.71 billion, with $3.95 billion of debt.

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It was on 21st December 2017 when Musk similarly enquired "How much is it?" before proceeding to make a bid for Twitter. He later tried to back out of the deal, but was forced to buy the platform for $44 billion in June 2022. Current estimates by investment firm Fidelity put the platform at a value 80% less than when he bought it, with a worth of only about $9.4 billion.

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To be devil’s advocate, Elon didn’t buy Twitter with his money.

Hey got banks, hedge funds, Middle East wealth, to back his purchase based on his promises and his track record with tech.

Then he crashed the value of a social network like horse loose in a hospital leading to massive write downs.

What are the chances he will get second takers are backing acquiring a tabletop publisher after that record?

He’s trolling.
Even beyond that. Musk has turned Xitter into a wasteland of propaganda and disinformation that millions of people use(d). Hasbro as a toy company has no strategic value to anyone who would fund him. It's not like a new game or toy is going to influence people's voting habits. It would be a pure vanity purchas just to destroy a company that was critical of him. That said, he also floated the idea of buying MSNBC. I don't give that much stock either.

But, Elon is now supposed to have say over government spending, and I imagine he will have some ability to make sure his companies are flush with enough subsidies that he doesn't have to respond to the whims of the market. And if a recession (as economists predict) I could see a world where Musk goes on a shopping spree and gets companies like Hasbro at fire sale prices.

The important thing is that WotC has his ire and Musk is one to hold a grudge. We may not yet be done with him meddling in this hobby.
 







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