
I see it too, but I'm surprised at a 4e fan mentioning this.
I didn't like New Coke, I don't like 4e, and I do agree it's a similar situation. It's not JUST the product itself, but the story that's built up around the product.
Rather than proclaiming whether the faults were with the fans or the producers, I'll leave as coming down a matter of taste and a story that got built around that. Fluff is more powerful than crunch.
I don't see why it's strange for a 4E fan to mention this at all. The backlash with New Coke was primarily within certain demographic groups, and it really didn't seem to be so much about what it was actually changed into but more about how some consumers saw Coke as something that was sacred and important to their identity. New Coke wasn't bad, but it was different, and it made people uncomfortable.
I have absolutely no problem with people who prefer 3E. That's completely reasonable. I understand people wanting the OGL to continue, also understandable. I think D&D as a hobby in general, regardless of the flavor, is worth supporting and sharing.
However, what I truly don't understand are the people who have so much hate for 4E that they treat it with utter contempt, say it's absolute garbage, that they'd like to commit acts of violence against the designers, burn and defecate on the game books, and spit on the players of the game, and would rather vomit than play. Those who disagree are generalized as kiddies or people who brainwashed by marketing. These aren't exaggerations, I've heard *all* of these exact statements said about 4E and players.
Regardless of what your preferences are, there is absolutely no rational basis for these kinds of statements. To me, this isn't criticism, these are psychological issues... It's completely irrational bias that is not grounded in any kind of reality. I can't take anyone who makes such statements as anything other than, at best a troll, and at worst a psycho.
I don't doubt there are some overzealous 4E players trolling some 3E forum out there. I haven't experienced it but I'm probably in the wrong forums for it.
Bottom line is that people need more acceptance of the taste of others, and need to realize that even something you don't prefer might have something of value within it.
WotC didn't polarize it's fanbase. The fanbase polarized the fanbase. The only thing that acting like pricks to one another accomplishes is shrinking the pools of potential people to play with even further, hurting the community, and probably chasing away a few curious players.
I've seen posts online where people who've never played before were curious about D&D and asked for suggestions of what they need to start. It broke into arguments about editions and bad advice that likely drove the person away.