Mistwell
Crusty Old Meatwad
I think there's a lot of merit in your reasoning, but I wouldn't underestimate the impact that the slow and painful death of the brick and mortar bookstore had on D&D's persistance on Amazon charts.
What Amazon charts tell us is that more people are buying D&D on Amazon. We have no way to know if this offsets the fact that less people buy D&D in stores (a lot of store stopped carrying D&D completely before 5E's release, and WotC themselves allegedly choose to ignore certain, previously used channels).
Uh, yes we do. We ALSO get a report of brick and mortar sales, and those sales are very strong right now as well, and D&D continues to rank #1 on those sales as well. Retail stores are actually doing pretty decent right now, mostly thanks to the surge in board game popularity. Sales of hobby games in the U.S. and Canada crossed $1 billion in 2015, reaching $1.19 billion. It's growing VERY rapidly right now, a complete turn-around from just 5-6 years ago.
We also saw D&D high on the New York Times bestseller lists. And we see it as the number one RPG discussed on the internet by triple the next most discussed game. We also saw it ranking very high for a long time on Barnes & Nobles lists. And we have the key people at WOTC saying it's sales are more than any other PHB since 1e D&D. And we even had Hasbro official quarterly reports (which must be accurate or else they face FCC regulation and stockholder lawsuits) saying sales were extremely strong. By every metric I can think of, every single objective measure, we've seen 5e D&D is selling extremely well.
I suggest caution. I think it's early to celebrate.
When it first was coming out people said it was vaporware. Once it came out people said, "sure, it's selling well initially but wait a year". Then when a year came around and sales remained strong people said, "OK fine wait another year, no way this will last". So here we are, yet another year, and people are STILL saying "it's too early"? No, enough. Two years is enough time to assess success. It's a success. Time to accept that. Might not be your thing. Might be a slower release schedule than appeals to your tastes. But, the game is selling extraordinarily well. You'd have to literally be calling the people who work at WOTC liars (and they've posted here before) to deny that at this point. They've said in no uncertain terms just what I am saying now. Not "it's selling well" but that it's literally outsold every other edition except 1e, which they have sketchy records on for sales data.
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