I guess I'll offer my comments here.
The artwork in 3E/3.5E is what drew a lot of my players to want to play D&D. Sorry, but, when they compared the artwork to many of the 2E illustrations...they laughed...and laughed...and laughed.
Almost all of my players, current and former, have said if they saw the same artwork for 3E as they have with 2E, they'd have never bothered. "Too old fashioned" or "cartoony" some say. "Too bland" was another critique. "Too corny" or "That looks so whack!" were others. Yes, they have poured through my 2E books...especially when comparing the artwork from 2E Monstrous Manual and 3E Monster Manual I.
I've actually gained three players one time (two at once) when they glanced at the artwork presented in just the
Player's Handbook alone.
The artwork in D&D today is spectacular. It really drives home the word "fantasy" and "imagination". Sure, who the hell can really wield a sword thrice their size? But IMAGINE if you could...how awesome would that be?
Seriously...I will hit home with a lot more gamers currently with this picture:
(Ok, it's a lot smaller than it should be. It's like WotC doesn't want to put up the REALLY good art on their site or something cause I can't seem to find a bigger image of this on Google or anything)
Than I would with this picture: