Parmandur
Book-Friend, he/him
I am sure the mathematical business case is that Imstagram posts and Beyond articles were just as effective by themselves as with Todd's meaty preview videos.There's no evidence that Wizards is intentionally using generative AI at this time. A handful of artists did lie.
There is evidence that the marketing by WotC is working
That's Google Trends for the four games in the image. D&D's recent spikes are product releases. It does fade late summer, which isn't a surprise because of the release cycle.
View attachment 422487
Still makes me sad.