Marketing happens to be a field I do work in. There are many kinds of marketing and in an industry like tabletop gaming... a huge portion of the online marketing is done on forums and blogs. When we're talking niche or local products especially, marketing is done through word of mouth. Don't confuse the term 'marketing' with advertising in particular. Marketing is getting your target market to talk and think about your product or service.
I am not sure I take that as given. RPGs are a social activity, but my observation has been that the hobby attracts a lot of relatively tech-naive people (including myself, typing from a desktop computer next to my just-acquired first smartphone). Of all the players and DMs I've known, very few of them participated in these kinds of online discussion about the hobby.given that RPGs are a social activity whose practitioners tend to be technophiles
Haha yeah I wish the D&D stuff was real LEGO but unfortunately, that would never happen. So we keep painting LEGO figures to match![]()
But am not a dude last I checked.
Don't forget: nebulous credentialism. He works in marketing, duh! He doesn't need data!It's yet another extraordinary claim you've made, with no substantiation for it other than your word. And this time, you seem to be basing it on your guess too. I'll ask again, who are you that your guesses would be more credible than an RPG publisher?
Don't forget: nebulous credentialism. He works in marketing, duh! He doesn't need data!
Okay, fair point. I do think the hobby overall is significantly more tech-friendly than the general population, just because of the large overlap between gamers and computer geeks. But that doesn't necessarily mean there is a majority or even a substantial minority of technophiles, just a larger percentage than average. (And since we're on the subject of evidence, no, I don't have any hard data to back this up.)I am not sure I take that as given. RPGs are a social activity, but my observation has been that the hobby attracts a lot of relatively tech-naive people (including myself, typing from a desktop computer next to my just-acquired first smartphone). Of all the players and DMs I've known, very few of them participated in these kinds of online discussion about the hobby.
To me, the computer geeks are the ones who play games on their computer, not in person. I guess we all fall under the general category of "geek", and it wouldn't surprise me if the level of tech literacy was incrementally higher in the D&D player base than in the general population simply for that reason.Okay, fair point. I do think the hobby overall is significantly more tech-friendly than the general population, just because of the large overlap between gamers and computer geeks. But that doesn't necessarily mean there is a majority or even a substantial minority of technophiles, just a larger percentage than average. (And since we're on the subject of evidence, no, I don't have any hard data to back this up.)
Yay! Good data.
Out of curiosity, the lists look like they are exclusive but there are a number of exceptions:
* 13th Age tracks in both Hot Games (#3/127.3) and D&D Editions, Variations, and OSR Games (#6/127.3)
* M&M tracks in both Hot Roleplaying Games (#16) and Spotlight List: Superhero RPGs (#1)
* Marvel Heroic tracks in Hot Roleplaying Games (#34) and Spotlight List: Superhero RPGs (#4)
* Rotted Capes tracks in Hot Roleplaying Games (#40) and Spotlight List: Superhero RPGs (#5)
* Hero tracks in Hot Roleplaying Games (#41) and Spotlight List: Superhero RPGs (#6)
If the double ups were removed from the Hot Games list, it would change the percentages of those remaining somewhat, but not the ranking. If all (rather than some) of the D&D and Superhero games were incorporated into the Hot Games list, it would significantly change the rankings as well as the percentages.
I think.
thotd

(Dungeons & Dragons)
Rulebook featuring "high magic" options, including a host of new spells.