WotC WotC Gets A New Logo?

According to the Wall Street Journal's David Ewalt, Wizards of the Coast has a new logo. His article was the piece where we learned how Hasbro was restructuring.

Update - WotC just updated the logo on its social media accounts, so it's official!

WotC - D&D Gets A New Division At Hasbro

Hasbro is reorganizing and giving tabletop gaming -- Dungeons & Dragons and Magic: the Gathering -- a higher priority. According to the Wall Street Journal, WotC's revenue last year was $816 million (a 24% increase on 2019). Brian Goldner, Hasbro's Chief Executive, says WotC is predicted to...

www.enworld.org

Here's the old logo for comparison.

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[Marandahir]

It'll take some getting used to, but it's fine. I'm sure there was a reason to leave behind "The More You Know"-type classic logo.
If it helps spread D&D, M:tG, etc to more players, what does it matter to us who already will buy anyway what we think of it? The point is to catch new audiences. And the old logo felt very 90s. This logo feels more in lines with say, the MCU.

 

[Marc_C]

That is a bad logo. They need to present a print media version.

 

[darjr]

Here is the “thumbnail” version

 

[HJFudge]

Here is the “thumbnail” version

View attachment 133326

This just reminds me of a shrug emoji.

 

[ART!]

It was time. I don't know when that old logo was designed, but it seems very '90s and very niche. I worked in comics/gaming/cards retail from 1995-2000, and it looks like the logo for a trading card company. The new one is much more modern and multi-media.

 

[Imaculata]

I think the old logo was just fine.

 

[tetrasodium]

for some reason it makes my brain loop on "what pixar(?) title basically used this?" It makes me expect to see opening credits next. Otherwise "um ok guess every company needs some logo"

 

[FoolishFrost]

My first take on seeing it.

 

[ART!]

for some reason it makes my brain loop on "what pixar(?) title basically used this?"

You're right - it's really ringing a bell, but i can't put my finger on it...

 

[FoolishFrost]

I think your thinking of the animated incredibles logo?