Yes and no. For something like a roleplaying game, which is more complex and pretty much of the mind, it's going to be very subjective and not much else. For something like a watch or other physical product, materials are an objective measure. We've all(I assume) experienced cheap public restroom toilet paper. And then the stuff you buy for your homes. The quality difference in the papers is measurable. Even among the different stuff you buy, there are different qualities of paper. Some people might prefer(subjective) lesser quality paper, but that doesn't make that paper higher quality. It just means that they like the lower quality stuff.
Casio vs. Rolex is like that. Casio's are not designed to last a lifetime like a Rolex is, but then few people probably want to wear one watch for their entire lives, so even though it's measurable that the average Casio lifespan is 10 years and the average Rolex is a lifetime, do you really need or want the higher quality lifetime of the Rolex? That's an opinion which will vary from person to person. Similarly, the quality of materials used to make the Rolex is objectively higher than the Casio, but whether that's better for you personally is going to be subjective. Even if I determine that the Casio is better for me personally, the quality of the Casio materials isn't going to suddenly become better than those in the Rolex based on that subjective opinion.