DragonLancer said:
I think people do grasp that. I really do. I played NWN for a long time, meeting new friends online and playing with them. But that held nothing to a tabletop game of D&D.
I think
some people grasp that...but I think many others DON'T. All of my players have been involved in MMOs at some point. Some of them are still playing WoW (EQ, EQII, UO, DDO, AC and CoX all having eventually fallen to the wayside), but all of them are still playing D&D. But many of my players ALSO play online together. They may be members of a guild or what have you, but they also tend to play together....and in many cases play with former players that are no longer geographically accessible. I can play online with a friend from Massachusetts, something I'll simply never be able to do at the table. I still consider the face-to-face activity superior, but the trade-off isn't always powerful enough for many players.
DragonLancer said:
Where are the TV or magazine ads? The only advirtising you see is in gaming magazines, and occasionally comics and computer game mags. If the publishers want to expand its a good idea to bring the game to non-gamers rather than continually target teens and established gamers.
TV ads are expensive, and not necessarily as effective. WotC HAS had TV ads in the past and has certainly had print ads in non-gaming magazines...but it hasn't had much of an effect. They've released board games, basic sets, video games and other stuff. They maintained a retail chain that pushed their stuff. Some of this stuff was poorly executed, but they
did try. The DDI
IS an attempt to broaden the market, using a Web 2.0 type of social website and creating their own online community. Will it work? Is it a wise move? No idea.
I mean, D&D doesn't need Brand Awareness. That's already
out there. They even have someone who's very popular with that demographic mentioning [urel=http://pc.gamespy.com/pc/dungeons-dragons-online/537989p1.html]how much he enjoyed the game[/url]. No, the problem is there's no easy way to just TRY the game. Even the basic game requires a significant investment of money.
There needs to be some trial similar to GURPS Lite or WoW's 14-day free trial to hook people in....or some very convincing gatekeepers need to be won over.