I tried to contextualize the Blood War with the aeon-spanning Law/Chaos conflict at the origins of the D&D multiverse (what I called the Age Before Ages) in the history bits of Hordes of the Abyss and throughout various planar projects I worked on as a freelancer and magazine editor. In my view, the Blood War was the last shudder of that epochal conflict, the final spasms of multiversal war between two forces simply too evil to stop fighting.
For whatever reason, that allowed me to come to peace with the Blood War itself (which I forever associated with the baatezu/tanar'ri capitulation that appeared in the same product), so I was happy with it.
I was somewhat less happy when, a few months later, the powers that be decided to essentially toss out 30 years of planar history and start afresh, but them's the breaks in a work-for-hire world.
--Erik
For whatever reason, that allowed me to come to peace with the Blood War itself (which I forever associated with the baatezu/tanar'ri capitulation that appeared in the same product), so I was happy with it.
I was somewhat less happy when, a few months later, the powers that be decided to essentially toss out 30 years of planar history and start afresh, but them's the breaks in a work-for-hire world.
--Erik