GrimCo
Hero
It's not about brains shriveling. It's about spending priorities. My parents are 64 and 60, sharp as ever. But they are approaching retirement, same as their friends. I could totally see them forking over for d&d related stuff aimed at preschool kids, cause spoiling grandkids is what they do. And yes, they do know what d&d is, they have been listening to me and my brother talk about it for at least 20 years now, plus, dad is totally into fantasy books/movies.Can you say that again Sonny? I forgot to use my ear trumpet! Oye, I got news for you, people's brains don't shrivel up at age 60!
While there are people in 60+ age range who play and like the game, they are not really prime spending customers. Players != customers.