IronWolf
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I would wager that for many gamers and most gamers here at En World, D&D *matters* -- it was probably their first and possibly their favorite game. How D&D does in the marketplace, how it is perceived, but mostly how it fits with what we, individually, feel it should be matters to us, and so we "care".
I was a 4E "hater", and then I gave it a shot, and in so doing became a 4E "meh-er". I don't like it for the most part (though there are a couple of cool ideas in there) and it is significantly enough "not D&D" for me to hope it doesn't do that well in the long term in hopes that will inspire WotC to make a version that is closer to what I feel is D&D. It's part and parcel with being a gamer.
In the meantime, I have Pathfinder and retro-clones. As I have stated before, it is pretty sad that in order to get my "D&D fix" I have to give money to companies *not* the one that produces D&D, but there you go.
Is it silly? Probably. But geeks like us care about what Lucas does with Star Wars and how badly JJ Abrams messes up the Trek Universe, so why would D&D be any different?
"You must spread Experience Points around...."
Agreed. We all hang out on a message board to discuss D&D/RPGs when we can't be playing or preparing for a game. Of course we are going to be a bit opinionated and really want to discuss the finer points of various editions and the pros and cons to each.