Vocenoctum
First Post
I assume you mean "digital" not HD...John Crichton said:I expect the US standard changing to HD in Feb 2009 will push awareness and the public in general to start getting new equipment. Not everyone, of course. But this will be the chance for many people to learn and upgrade. As it stands now, HD stuff is flying off the shelves. Not at DVD rates, but HD isn't for everyone just yet. It needs to come down in price.

I've already had to explain the digital transition to a few of my fellow employee's. (I'm 34, everyone else in my shop is over 50) They all see the cable company saying not to worry, and they've all got cable. Most of the folks that will really be affected by the digital transition will be too poor to buy a new HD-TV to replace the old rabbit ears.
That holds true for any new media. So far, it hasn't happened and there are just as many problems with that kind of imagitech (rights, distribution fees, storage, playback, etc) than there is with discs, which have always sold well.
Most of the problems with such a system are more problems for the distributors rather than the consumer. Right now people are used to Pay Per View and I think a shift to "pay once and watch forever" is certainly easy enough for them to get behind. Including DVR/ TiVo and such, the market seems to accept digital delivery, but the producers don't.