Thanks for all the interest guys.
It'll pretty much be just a gaming shop (d20 stuff, vampire, etc). I'm trying to stay away from the 2 things I dislike most: CCG's and Comics. Gonna have other things like risk, stratego, and fun games (maybe some d&d related movies and such).
The only other shop in the area is called the Game Studio, so I'm not gonna be able to put any "game" in it without offending them, which is fine.
This will never franchise, as it's just my little nook in town. Just a little shop where I can sit and play D&D all day and still make money (well, that's always the hard part).
Thanks again for your help!