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D&D General Kobold Press Going Down a Dark Road

Neither Star Wars nor Superhero movies are aimed kids. Star Wars is aimed at adults, with some things thrown in for kids they way kids movies throw some things in for adults. Comics are literally aimed at all ages and actually more so adults than kids when it comes to the movies.
See the next post, where George Lucas says Star Wars is aimed at middle schoolers...seriously, sources could be multiplied exponentially, Hollywood has been setting male teens as their target demographic for decades, and successfully: non-teens who like Star Wars are a nice to have, not the target audience.
 

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I can't think of a single instance of Hollywood successfully doing it. Toy Story comes close, but for the most part things aimed at kids are just made tolerable with a few adult jokes. Most adults wouldn't go see them on their own, though. They take their kids and hope that Hollywood puts some stuff in for them to make it endurable, and Hollywood fails at even that a lot.
Who is the D&D movie made for? Who are the Marvel movies for?
 

Who is the D&D movie made for? Who are the Marvel movies for?
The D&D movie is aimed at adults for sure. Quite literally 75% of D&D players are adults. The comic book movies are probably the same. I saw more adults coming in to the comic book store a buddy managed and buying tons of comics to collect than kids. The movies are clearly geared more towards adults with the themes chosen.
 


Neither Star Wars nor Superhero movies are aimed kids. Star Wars is aimed at adults, with some things thrown in for kids they way kids movies throw some things in for adults. Comics are literally aimed at all ages and actually more so adults than kids when it comes to the movies.
I would have thought they were teen movies myself. So, what makes them adult and how does that apply to d&d?
 

The D&D movie is aimed at adults for sure. Quite literally 75% of D&D players are adults. The comic book movies are probably the same. I saw more adults coming in to the comic book store a buddy managed and buying tons of comics to collect than kids. The movies are clearly geared more towards adults with the themes chosen.
That more of a sign of the problems with comic book stores business than the audience of Hollywood movies. My local FLGS/comic shop aims at kids and teens pretty heavily, at least.
 


The D&D movie is aimed at adults for sure. Quite literally 75% of D&D players are adults.
but most movie goers are on the younger side though


"Movie polling service PostTrak surveyed 1.25 million consumers for 1,002 films and found that 25% of tickets sold over the last seven years were bought by teens and early twenty-somethings. Those under 25 actually made up about half of sold movie tickets. The other half of tickets belonged to those older than 25, with just 11% of ticket stubs belonging to movie fans over 55."

The article is from 2019 but with Covid I figured this is probably still the most recent relevant statistic

You can obviously argue that 25 is adult, but that still means movies skew younger than D&D players. To me the movie clearly targets teens and twens, just like most movies.
 



Into the Woods

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