I've probably been overexposed to both. Star Wars between and including A New Hope and Empire Strikes Back was the key element in my boyhood (born in 1969). Star Trek came a little later, but I followed pretty much everything from TOS (in reruns, of course) up through the end of DS9, leaving behind Voyager and only sporadically watching Enterprise (I don't even think the final season was shown in my market).
Anyway, this is to say that I come from a nonhateful place for each of these.
I've found that I've kind of moved past both. I find B5 and BSG (current version) to be more consistently superior to each. I still like Star Wars, and I'll pull out the DVDs sometimes to watch them, but I'm not ga-ga over it. I actually find a big chunk of ST:TNG to be borderline insufferable now--I don't feel like it's aged particularly well, either in aesthetics or sentiment. DS9 comes the closest to me to being consistently watchable for something other than nostalgia value.