delericho
Legend
1) What is the trend line in terms of number of people playtesting DndNext? I'm guessing its going down (pretty much to be expected at this point) but haven't a clue how quickly it is going down
Mearls says in his latest article that it's going up. Furthermore, the text of the article talks about how this indicates that people aren't leaving the playtest. So if he's actually talking about the simple number of people who have ever signed up (rather than the numbers actually downloading and/or responding to surveys), that would be fundamentally quite dishonest.
And I don't see any reason to accuse him of that.
That depends. In some cases, brand an even be THE deciding factor in choice, other conditions equal or not.
Infamously, New Coke...
Ah. When I said "the brand", I was referring specifically to D&D and to the present time. Sorry, I should have realised that could be ambiguous.