Jeff Wilder
First Post
While I won't go so far as to dispute this, universally, i will say that until I actually see it happen, I'm not going to believe it in these specific circumstances.The basic reality is that some notable number of customers are not apt to react with such rational calm when disappointed. Even normally gracious people can react quite negatively when you let them down. That negativity can feed on itself and grow - this is how PR debacles are born.
You brought up the VTT. The VTT was promised. It was advertised as part of Fourth Edition, available at launch. People reacted badly to it becoming vaporware because it was a promise that didn't happen, a promise that at least some people relied on when spending their money, not simply because it didn't happen.
So don't make a promise. Just be extraordinarily clear and above-board: "This is what we're hoping to do. This is our plan, but plans can change. We are not making promises." And if people still get pissed off because "promises were broken," I promise I'll come back to this thread and mea culpa.
But until this is tried, I for one am not going to accept "people will pillory us" as a valid reason for not sharing plans. There are plenty of valid reasons for not sharing plans -- and, in fact, "we don't want to share plans" is good enough -- but "we're afraid it'll be taken as a promise" isn't a good one.
Last edited: