Lilke I said, I'm not discounting other motivations. But I am curious as to how many *experienced* gamers bought a 3.0 PHB last month. Six months ago? In the month immediately prior to the announcement of the revision?
Sure the initial spike in sales will, without a doubt, be due to the large number of existing players upgrading (or just ensuring the completeness of their collection). But next year, that group will be in the minority and new players will be the majority of customers purchasing the core books.
Marketing aside (and what is that to me, really?) the products themselves are probably aimed more at new players than existing players. If they aren't, then that is a bigger blunder than making Bear's Endurance 1 min/level. If they don't make the core rules accessible to (not necessarily easy for) new players then they will have lost a repeat customer. Even without a marketing campaign, a set of core rules that lowers the barrier to entry of the hobby will increase the market over the short and long term.
Now, how much of the motivation was to make clearer, more balanced rules, and how much was to make "value added" (quotation marks used advisedly) to encourage existing players to upgrade, none of us really can say? I'm not convinced that it really matters one way or the other. I'll either use revisions or not depending on what I think is an improvement and what isn't. New players, by and large, have a better set of books from which to learn the game. That counts for something.
Cheers
Sure the initial spike in sales will, without a doubt, be due to the large number of existing players upgrading (or just ensuring the completeness of their collection). But next year, that group will be in the minority and new players will be the majority of customers purchasing the core books.
Marketing aside (and what is that to me, really?) the products themselves are probably aimed more at new players than existing players. If they aren't, then that is a bigger blunder than making Bear's Endurance 1 min/level. If they don't make the core rules accessible to (not necessarily easy for) new players then they will have lost a repeat customer. Even without a marketing campaign, a set of core rules that lowers the barrier to entry of the hobby will increase the market over the short and long term.
Now, how much of the motivation was to make clearer, more balanced rules, and how much was to make "value added" (quotation marks used advisedly) to encourage existing players to upgrade, none of us really can say? I'm not convinced that it really matters one way or the other. I'll either use revisions or not depending on what I think is an improvement and what isn't. New players, by and large, have a better set of books from which to learn the game. That counts for something.
Cheers