[MENTION=6716779]Zardnaar[/MENTION] feel free to start more Star Wars threads, but I’m not interested in arguing with diatribes about how terrible you think TLJ is.
Most polls and twitter threads and such I’ve seen show more people putting LTJ in their top 3 than at the bottom and the only metric by which it “underperformed” is “compared to TFA”. By every other possible metric it hit it out of the park.
And no, they don’t have to give in to fans. Fans don’t own franchises.
Most of what I've seen in the past half a year is that hype for Star Wars has gone more to a meh level.
People are just not excited about Star Wars in general.
There are the Hardcore Star Wars lovers...and then everyone else.
the Hardcore Star Wars lovers seem to be enthralled...but everyone else...simply does not care anymore.
There's nothing left to care about.
With 4 year olds...it's not the 4 year olds...it's anyone who buys toys...and unfortunately the toy market (and probably the rest, but I just have a little idea on the toy market) is down right now in regards to Star Wars. Disney killed it in that arena. Luckily...Marvel is popping and makes up for it.
Still...if you WANT a good metric...it's not the 4 year olds...look to see how something did in China.
Star Wars is sunk in China right now...and that's at least 1/4 if not 1/3 of the money already lost.
Want excitement...see how to make it succeed in China. That can turn a movie that is just meh in the US to actually making a profit worldwide.
Let's see how the excitement gets in China over this. Toy releases can also predict popularity. There should be some idea of how it might do with sales in November. If Star Wars Toy Sales appear to be doing great, that could be a good prediction of it doing well. If it seems like the toys just aren't moving...that would probably be a bad sign.
It could do well, it could do poorly. I don't know. I think that something needs to be done to get people out of the 'meh' they feel now towards Star Wars or it's going to be a more meh type of showing at the theater. The hype train has just begun for episode IX.