Zardnaar
Legend
I was using the total gross. Domestics worth more so large fall there us bad.
60% drop off isn't great but could be worse. Movies are very front loaded now generally make 1/3rd or so first weekend.
D&D Movie/TV Should the D&D Movie Been Serious or Not Called D&D?
- Thread starter Zardnaar
- Start date
I was using the total gross. Domestics worth more so large fall there us bad.
60% drop off isn't great but could be worse. Movies are very front loaded now generally make 1/3rd or so first weekend.
Remathilis
Legend
The cinema itself is in a weird place. Ant Man did poorly. Shazam bombed. The Little Mermaid is being considered a flop due to its international box office. Fast 10, Flash and Indy 5 are already being looked at as fops despite not even being out yet. Transformers is poised to make D&D entire box office run in one weekend and it is still in fear of not breaking even.
There are too many tent pole movies that need Avatar box offices to break even. The cost of the cinema is high enough to see a new movie each weekend (let alone seeing the same one twice) isn't financially viable for some people. D&D would probably have cleaned up about three years ago in a non-Covid 2020, but I don't see how any movie aside from the rare white whale does well with the expectations placed in it.
There are too many tent pole movies that need Avatar box offices to break even. The cost of the cinema is high enough to see a new movie each weekend (let alone seeing the same one twice) isn't financially viable for some people. D&D would probably have cleaned up about three years ago in a non-Covid 2020, but I don't see how any movie aside from the rare white whale does well with the expectations placed in it.
zedturtle
Jacob Rodgers
I browsed this thread all weekend, but am finally getting to a point where I can post. It's fairly clear that there are some folks who are invested in 'the movie was a flop' and won't be swayed by any information (or opinions) to the contrary. For myself, it was a darn fine movie, and perfect for the YouTube Reactors, who are likely to say 'Wow! This was great! I never expected that!' and that has been the case so far, with some of the biggest ones jumping on the bandwagon, saying things like 'the final boss fight reminded me of Thanos and the first Avengers movie' (clearly intentional on the part of the directors/writers and likely everyone who worked on the movie).
So, while it likely depends more on the quality of the cocaine, a Hollywood exec saying 'we "made" $100 billion last time, let's try to make $100 million again with a budget of $50 million, and hope for a billion' becomes more likely. That means it's likely only one or two characters returning (Simon, Doric, or Xenk, most likely) as a tentpole, and new upcomers for the rest of the cast. But good writing doesn't cost too much, especially when the writers really want it to become a franchise. Better odds than World of Warcraft, Serenity, or other attempts. Maybe the holdover character can adopt a small goblin child, one young enough not to talk, with green ears, and some sort of magical power. 'Simon the high-level Sorcerer raises his adopted daughter and gets into mischief' might be popular, right? After all, it worked once before.
So, while it likely depends more on the quality of the cocaine, a Hollywood exec saying 'we "made" $100 billion last time, let's try to make $100 million again with a budget of $50 million, and hope for a billion' becomes more likely. That means it's likely only one or two characters returning (Simon, Doric, or Xenk, most likely) as a tentpole, and new upcomers for the rest of the cast. But good writing doesn't cost too much, especially when the writers really want it to become a franchise. Better odds than World of Warcraft, Serenity, or other attempts. Maybe the holdover character can adopt a small goblin child, one young enough not to talk, with green ears, and some sort of magical power. 'Simon the high-level Sorcerer raises his adopted daughter and gets into mischief' might be popular, right? After all, it worked once before.
It was marketed in the way you'd market a bad movie that you were hoping to sucker viewers into going. It was a reasonably solid fun movie with good reviews(72 on Metacritic which is top 25% MCU level) that shouldn't have done that.
I mean, just look at the 30 second Superbowl Commercial, imagine you know very little about D&D — does this look like a movie that Paramount and Hasbro are confident in? They likely spent several millions of dollars on that!
I mean, just look at the 30 second Superbowl Commercial, imagine you know very little about D&D — does this look like a movie that Paramount and Hasbro are confident in? They likely spent several millions of dollars on that!
CleverNickName
Limit Break Dancing (He/They)
Yep. Feels like the whole premise of the original post could have been summed up as "Did you know the D&D move was a flop?" It's purely a matter of opinion, of course, but some people really need to believe that.
Storyteller Hero
Adventurer
By logic, if the week 1 proceeds are lower, the drop-off potential would also be lower for week 2, so a decent drop-off rate can actually result from starting at a low spot rather than having good legs into the next week.
Stuff like this is why percentages and graphs can potentially be misleading.
mamba
Legend
nah, if your week one is weak, then you just did not get as much interest as you expected / hoped. There is no reason to assume your week two drop off will therefore be much less than usual / average
Henadic Theologian
Legend
Your forgetting that Hasbro and Paramount split the budget 50/50, but distrubution is split in Paramount favour by alot.
I suspect Hasbro has the same deal with Paramount on GI Joe and those movie never made a profit at the box office, yet a 4th one is still coming.
Hasbro does this before first and foremost because these movies are giant ad campaigns, they can put any loss on their tax returns, but then make a seperate fortune on MtG cards (DADHAT secret Lair which as far as I know made them millions), tie in toys like stuff animals, action figures, nerf, video game stuff, DVD sales, etc..., and just as importantly its an opportunity to expand the current customer base vastly, which could lead to millions of more D&D sales for stuff like the PHB.
anyways I'm already on the record as saying having D&D in the title was a mistake, it should have been Forgotten Realms: Honor Among Thieves, sounds way cooler and you'd have had way better sales. D&D is a game system, not a setting, and that alone I think mislead folks on what kind of movie this was about.
I think besides the 8 episode series coming they should take a note from CR and focus on Anime series, its way to get as fantastical as you want at an affordable budget, and build a broader fandom over time. Think of the Nu Trek model post Discovery.
And yes the emasculate comment hurt the movie, the consumer in 2023 is proving to be much easier to upset shallow we say unfortunately.
FormerlyHemlock
Hero
This is a really good point. In retrospect, the number of people who were surprised when it turned out to be a decent movie probably isn't an indication of marketing success.
Yeah, that 30 second commercial is downright awful, doesn't even match the actual tone of the movie. I think the final trailer was significantly better but by then maybe it was too late.
Storyteller Hero
Adventurer
If week one is weak, then the largest amount of drop off could never reach the largest drop off that a strong week one could get. That's what the word potential used here means. It's just the reality of math. 10 can only go down by up to 10, while 11 can go down by up to 11 (an extreme example to demonstrate the point).
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