Yaarel
🇮🇱 🇺🇦 He-Mage
In my campaigns, there are no magic shops, except for Common items, such as Healing Potions or magical utilities, such as light.Items you find have never been the problem.
The problem is when you want to avoid the players feeling like items drop from a conveyor belt.
Being able to offer the players gold and then a magic item shoppe where they actually get a say in which items their characters equip is fun and interesting. And it puts back the desirability into gold, for all play styles.
But for this to work someone needs to do the hard work of putting price tags on items. That someone should absolutely be the game's publisher.
It is pointless to buy and sell more powerful items, because each reflects the intention of its creator. Thus it is impossible to attune any magic item unless the item itself is "willing" to cooperate.
Even items that lack sentience, per se, dont resonate during attunement.