Digital M@ said:
Don't schedule on weekends (sorry if this has been said).
It is hard to free up a Friday or Saturday night every week. There are many different activities fighting for those days. Dating w/ wife or girl friend (or both), family and friends parties and social gatherings, projects around the house, etc. An occasional weekend will work out, but few adults can give up every Saturday or Friday night.
Except for those of who can and do, as witnessed up-thread. We find running a game on the weekend MUCH easier, as we don't have the same time restrictions a weeknight game might impose. I leave the house at 5:30AM every morning, and don't get home until 6:00PM every evening. Factor in dinner and time with the kids (not to mention sporting activities year-round, school activities, chores and the like) and the weekend is the ONLY time we really can effectively gather to play.
In my case, my wife is also a gamer, so time spent gaming IS time spent together. We periodically also have 'game nights', where we play board and video games instead of D&D, and then invite the non-gaming spouses to join in (and bring kids). 10 person Apples-to-Apples is hellafun.
As mentioned above, it's a question of priorities; that isn't to say we don't cancel some game nights due to schedule conflicts: this weekend, we'll be leaving on vacation, so the game is on hold for two weeks. Around the holidays, we may skip most of the month of December, depending on what part of the week they fall. But if the game is ranked highly as a social event, then time can be made for it. It's merely a question of how often. In our case, moving it back and forth from Friday to Saturday makes it easier to accomdate schedule shifts, and running the game in the evening allows us to accomadate cases where spouses need to be abandoned with children (who are by that time sleeping).
In other words, as I mentioned above, Flexibility. There is no single answer that works for everybody, especially due to the differing dynamics of ages and lifestyles. This is exactly why we created a 'beta' game, where attendance was not required and whoever showed was who would play. When we originally organized it, I used the small AEG pamphlet-sized modules, designed for an evening's entertainment. These are now available in a book, and I highly recommend them for this purpose.