TSR The Full & Glorious History of NuTSR

Because the Saga of TSR3 has been ongoing for a while, with many landmarks, I thought I'd do a quick timeline for those who haven't had the time (or, frankly, inclination) to keep up with the whole palaver.

As multiple entities refer to themselves as TSR, I will use the nomenclature (1), (2) etc. to distinguish them. However, all the companies below simply use the term "TSR".

The principle people involved with this story are Ernie Gygax (one of Gary Gygax's children), Justin LaNasa (a tattooist, weapon designer, and briefly a politician who refers to himself as Sir Justin LaNasa*), Stephen Dinehart (co-creator of Giantlands with James Ward), and -- later -- Michael K. Hovermale, TSR3's PR officer.

Also linked to TSR3 is the Dungeon Hobby Shop Museum in Lake Geneva, Wisconsin. Much of TSR3’s commercial business appears to be conducted via the museum.

65B1E080-EEE9-45DD-AC2C-C55BD9DB6104.jpeg

gencon.jpeg
  • Late June 2021. TSR3 embarks on an astonishing social media campaign where they tell people who don't like Gary Gygax not to play D&D, call a trans person on Twitter 'disgusting', thank the 'woke' because sales are up, insult Luke Gygax, and more. They also block or insult those who question them on Twitter.
  • Late June 2021. Various companies distance themselves from TSR3, including Gen Con, TSR2 (who rebrand themselves Solarian Games), GAMA, and various individuals such as Luke Gygax, Tim Kask, Jeff Dee, and more. TSR3 responds to being banned from Gen Con by claiming that they created the convention.
tsr_tweets.jpg
  • June 30th 2021. TSR3 blames the widespread pushback it is getting on WotC, accusing it of mounting a coordinated assault on them. In the same tweets they claim that they created the TTRPG business. Ernie Gygax and Stephen Dinehart then deactivate their Twitter accounts. Months later it transpires that this is the date they received a C&D from WotC regarding their use of their IP.
dineharttweet.png
dinebreakup.jpeg
concon.jpg
fr.jpeg
1639501994946.png
  • December 11th 2021. The president of the Gygax Memorial fund publicly declares that they were never consulted, and would refuse any donation from TSR3's crowdfunding campaign. TSR3 quietly removes the references to the GMF from the IndieGoGo page.
  • December 29th 2021. TSR3.5 refiles its lawsuit, this time in the correct jurisdiction. LaNasa and TSR ask for a trial by Jury.
lanasa.jpg
  • January 8th 2020. Wonderfiled[sic]'s Stephen Dinehart threatens to sue Twitter user David Flor for his negative review of Giantlands on the platform.
  • January 10th 2022. TSR3's Justin LaNasa sends TSR alumn Tim Kask a profane message, telling him to "Go suck Lukes/wotc/balls you f*****g coward" and accusing him of having been fired from TSR for stealing.
  • January 11th 2022. Michael K Hovermale claims that the first edition of TSR3's Star Frontiers: New Genesis game was released and has sold out. He says “It was a very small limited run released and sold on the DHSM [Dungeon Hobby Shop Museum] website. It is no longer available, and probably won’t be reprinted.” As yet, nobody has publicly revealed that they bought a copy.
  • January 14th 2022. Michael K. Hovermale resigns as TSR3's Chief Creative Officer and Public Relations Officer after 6 months in the position.
  • March 4th 2022. WotC strikes back with a lawsuit naming TSR, Justin LaNasa personally, and the Dungeon Hobby Shop museum. WotC seeks a judgement that TSR hand over all domains, take down all websites, pay treble damages and costs, hand over all stock and proceeds related to the trademarks, and more. TSR has 21 days to respond.
lawsuitwotctsr.png
  • March 22nd 2022. TSR gets an extension on that WoTC suit. Two waivers of service of summons granted to both Justin LaNasa and the Dungeon Hobby Shop Museum. He now has 60 days from March 4th to serve an answer or motion, or suffer default judgment.
  • March 26th 2022. TSR CON takes place at the same time as Gary Con. TSR claims " lol, actually we asked just about every one of the 800 people stopping by, TSR CON, and about 60% had no idea Gary con was going on, and we tried pushing them to go over and attend."
  • March 28th 2022. TSR3 posts images of 'rebound' copies of AD&D 1E books it is selling for $650 each.
  • May 17th 2022. Evidence emerges of Nazi connections via TSR3's Dave Johnson. Public Twitter posts include concentrated hateful imagery and messages over a long period of time.
  • May 17th 2022. DriveThruRPG removes all Dave Johnson Games titles from the platform.
  • May 17th 2022. A jury trial date is set for the TSR/WotC lawsuit for October 2023 (few suits like this actually make it to trial in the end).
Screen Shot 2022-01-14 at 10.10.12 AM.png

  • July 19th 2022. A leaked version of a beta version of TSR's 'Star Frontiers: New Genesis' game emerges on the internet. The content includes racist and white-supremacist propaganda, including character races with ability caps based on ethnicity, and various homophobic and transphobic references. Justin LaNasa immediately threatened to sue blogger Eric Tenkar, who shared the information publicly ('Mario Real' is one of LaNasa's online pseudonyms). Various evidence points towards the document's genuine nature, including an accidentally revealed Google drive belonging to NuTSR.
  • July 22nd 2022. A video shows a Google Drive that appears to be owned by nuTSR, which contains a list of enemies of the company, usually with the word "WOKE" in caps being used as a pejorative.
FYDaZwYXkAsdjW0.jpeg

(screenshot courtesy of the @nohateingaming Twitter account)

  • August 30th 2022. Wizard Tower Games announces that they have received a subpeona from WotC regarding TSR and Justin LaNasa. Former NuTSR employee Michaal K Hovermale confirms that he has also received a subpeona.
  • September 5th 2022. Justin LaNasa sends out customer data, including addresses and credit card numbers. LaNasa responds by publicly claiming the evidence is photoshopped and slandering those who revealed it as liars.
  • September 8th 2022. WoTC files an injunction to prevent LaNasa or his companies from “publishing, distributing, or otherwise making available Star Frontiers New Genesis or any iteration of the game using the Marks”.

Have I missed anything important? I'll continue updating this as I remember things, or as people remind me of things!

To the best of my knowledge, TSR3 is not actually selling any type of gaming product.

*if anybody has any link to LaNasa's knighthood, please let me know!

Websites
Various websites have come and gone. I'll try to make some sense of it here so you know what site you're actually visiting!
  • TSR.com is the original TSR website. For a long time it redirected to WotC. The URL is no longer in use. (WotC)
  • TSRgames.com was TSR2 until summer 2021. The site is still running, although TSR2 is now called Solarian Games. (Jayson Elliot)
  • TSR.games was TSR3 until summer 2021. It now goes to Wonderfiled(sic)'s website. (Stephen Dinehart)
  • TSR-hobbies.com is TSR 3.5, launched summer 2021 by Justin LaNasa and Ernie Gygax. (Justin LaNasa)
 
Last edited:

log in or register to remove this ad

Russ Morrissey

Russ Morrissey


log in or register to remove this ad


At any rate, there's almost certainly nothing LaNasa could have done to cause these issues. It's just a quirk of the way Facebook displays poll results, and I think reading anything more into it is silly.

I will agree that it's probably just a quirk in the way Facebook handles things. I should also say that when I originally posted about this I just assumed there were easy ways for companies to control their own Facebook polls. Whether by just paying Facebook off or some third party add-on tool, I generally assume that any poll I see on Facebook shows me what the company wants me to see (or that they didn't pay enough money to control it). Word from others like @Morrus make it sound like this is harder than I thought, and I trust them because I have very little direct experience with it.

That being said, here's the current results:

DHSMpoll31.JPG


I don't know if there's any way to see who actually voted for Lanasa in the poll, but going by pure math (31*0.12) he got 3.72 votes. So, with rounding, either 3 or 4.

The real sad part? Lanasa controls at least 4 public FB accounts himself (TSR, DHSM, TSR Con, plus his personal). Plus there are accounts from his spouse, his father, Ernie, and the multiple accounts controlled by Dave Johnson and Michael Yach. And that's not even getting into the ones that are suspected alts of Lanasa himself. I don't know if corporate accounts like TSR Con could cast a vote, but even if they can't he should be able to come up with a minimum of 6 just from people we know (and probably closer to 12 with alts). A count of 3~4 implies he couldn't even get his friends and family to back him up on this. He literally posted more "shares" of this poll in other groups than he has votes.
 

Morrus

Well, that was fun
Staff member
I will agree that it's probably just a quirk in the way Facebook handles things. I should also say that when I originally posted about this I just assumed there were easy ways for companies to control their own Facebook polls. Whether by just paying Facebook off or some third party add-on tool, I generally assume that any poll I see on Facebook shows me what the company wants me to see (or that they didn't pay enough money to control it). Word from others like @Morrus make it sound like this is harder than I thought, and I trust them because I have very little direct experience with it.
It's not 'harder', it's impossible unless you're literally hacking Facebook somehow. You can't pay FB to change poll results.
 



For the record, based on a very cursory Google search, Eddie Radmayne appears to have the highest net worth, at $15 million.

I will agree that it's probably just a quirk in the way Facebook handles things. I should also say that when I originally posted about this I just assumed there were easy ways for companies to control their own Facebook polls. Whether by just paying Facebook off or some third party add-on tool, I generally assume that any poll I see on Facebook shows me what the company wants me to see (or that they didn't pay enough money to control it). Word from others like @Morrus make it sound like this is harder than I thought, and I trust them because I have very little direct experience with it.

That being said, here's the current results:

View attachment 272996

I don't know if there's any way to see who actually voted for Lanasa in the poll, but going by pure math (31*0.12) he got 3.72 votes. So, with rounding, either 3 or 4.

The real sad part? Lanasa controls at least 4 public FB accounts himself (TSR, DHSM, TSR Con, plus his personal). Plus there are accounts from his spouse, his father, Ernie, and the multiple accounts controlled by Dave Johnson and Michael Yach. And that's not even getting into the ones that are suspected alts of Lanasa himself. I don't know if corporate accounts like TSR Con could cast a vote, but even if they can't he should be able to come up with a minimum of 6 just from people we know (and probably closer to 12 with alts). A count of 3~4 implies he couldn't even get his friends and family to back him up on this. He literally posted more "shares" of this poll in other groups than he has votes.
 







It depends I guess on what his actual plan here is.

So far, three different people on the Anti-nuTSR Star Frontiers FB group have reported that they were blocked by the DHSM account after they voted for someone other than Lanasa. It's entirely possible the only purpose of the poll is to weed out people Lanasa doesn't like.

On an semi-related note, Victor Dorso (the guy who runs DaveCon) recently reported that Ernie no longer has control of the nuTSR FB pages. Lanasa changed the passwords and Ernie doesn't have the new ones. Ernie has been active on social media lately talking about the WotC OGL debacle and other things, but hasn't shared this info himself. So it's still hearsay at this point, but very interesting hearsay.
 
Last edited:






Well, NuTSR promised an update on their poll by January 21st. In true NuTSR fashion, they have failed to deliver. Here's the current status of the poll:

DHSMpoll36.JPG


Note Eddie Redmayne and Luke Gygax have been removed. There were more than 36 votes total, but some were removed when those two individuals were taken out. Still only 3~4 for Lanasa.

So what was NuTSR up to over the weekend that kept them from following up as promised? Lanasa was busy reliving his glory days as a failed weapons designer. I guess he needed a break from being a failed publisher. He posted these pics, which are from the Shot Show convention in 2015:

DSHMshotshow.JPG


Also, it's worth noting that he's wearing a shirt celebrating a Nazi tank in one picture.

323784964_762178318104641_1241829426380893626_n.jpg


The shirt comes from a company called "November Fire": War Is Hell Shirts Page 1

More updates in a few minutes.
 

Visit Our Sponsor

An Advertisement

Advertisement4

Top