TSR The Full & Glorious History of NuTSR

Because the Saga of TSR3 has been ongoing for a while, with many landmarks, I thought I'd do a quick timeline for those who haven't had the time (or, frankly, inclination) to keep up with the whole palaver.

As multiple entities refer to themselves as TSR, I will use the nomenclature (1), (2) etc. to distinguish them. However, all the companies below simply use the term "TSR".

The principle people involved with this story are Ernie Gygax (one of Gary Gygax's children), Justin LaNasa (a tattooist, weapon designer, and briefly a politician who refers to himself as Sir Justin LaNasa*), Stephen Dinehart (co-creator of Giantlands with James Ward), and -- later -- Michael K. Hovermale, TSR3's PR officer.

Also linked to TSR3 is the Dungeon Hobby Shop Museum in Lake Geneva, Wisconsin. Much of TSR3’s commercial business appears to be conducted via the museum.

• 1974. TSR1 creates D&D.
• 1997. TSR1 is bought by WotC (WotC is bought by Hasbro in 1999).
• November 2012. Jayson Elliot registers the TSR2 name as a trademark to launch Gygax Magazine. Luke and Ernie Gygax are involved.
• November 2015. Gail Gygax sues TSR2. Luke and Ernie Gygax are forced to leave. Gygax magazine is forced to close by Gail Gygax. The company continues to sell the Top Secret RPG under the name TSR2.
• October 2020. The Dungeon Hobby Shop Museum claims ownership of various TSR logos and tries to license them to OSR publishers.
• June 19th 2021. TSR3 announces itself with a press release. It claims to be the original TSR1 back again, under the leadership of Ernie Gygax, Gary's son, announcing that "the band is back together". Also involved are Justin LaNasa and Stephen Dinehart. Their flagship product is "GIANTLANDS" by James Ward and Stephen Dinehart.
• June 22nd 2021. TSR3 announces it is rebooting Star Frontiers, a game which WotC owns and is currently selling online. They registered the trademark back in April 2021.
• June 24th 2021. Ernie Gygax does a YouTube interview, and I transcribe it. The interview begins a controversy which rages online and includes digs at newer gamers, WotC, and trans people.
• June 25th 2021. It transpires that TSR2's Jayson Elliot forgot to renew the trademark registration, at which point his former partner Ernie Gygax, along with Justin LaNasa & Stephen Dinehart, swept in and grabbed it before notifying him. They offer to let him use it for a nominal fee.

• Late June 2021. TSR3 embarks on an astonishing social media campaign where they tell people who don't like Gary Gygax not to play D&D, call a trans person on Twitter 'disgusting', thank the 'woke' because sales are up, insult Luke Gygax, and more. They also block or insult those who question them on Twitter.
• Late June 2021. Various companies distance themselves from TSR3, including Gen Con, TSR2 (who rebrand themselves Solarian Games), GAMA, and various individuals such as Luke Gygax, Tim Kask, Jeff Dee, and more. TSR3 responds to being banned from Gen Con by claiming that they created the convention.

• June 30th 2021. TSR3 blames the widespread pushback it is getting on WotC, accusing it of mounting a coordinated assault on them. In the same tweets they claim that they created the TTRPG business. Ernie Gygax and Stephen Dinehart then deactivate their Twitter accounts. Months later it transpires that this is the date they received a C&D from WotC regarding their use of their IP.

• July 2nd 2021. TSR3's Twitter account claims now to be run by a new Public Relations Officer called Michael.
• July 6th 2021. TSR3's Michael has not been heard of since he announced himself prompting a widespread online search for him.
• July 7th 2021. TSR3 rebrands its website 'Wonderfiled'(sic) as Stephen Dinehart publicly blocks WotC and Hasbro on Twitter and announces he is "breaking up with them" because of politics.

• July 9th 2021. Yet another TSR website appears! This one we call TSR 3.5. TSR3 has split into two -- Wonderfiled (later Wonderfilled), and TSR Hobbies. Stephen Dinehart runs the former, which features the GIANTLANDS project, while Ernie Gygax and Justin LaNasa run the latter.
• July 9th 2021. With the new TSR3.5, the company claims that an unnamed individual was running the Twitter accounts of the company, it's affiliate companies, and the individuals involved with the company, and that all posts on any of those social media accounts should now be considered "invalid".
• July 26th 2021. TSR3.5 announces TSR CON to be held on the July 4th weekend in the Horticultural Hall at Lake Geneva, WI, the name location as Gen Con launched in 1968. TSR announces that "TSR CON will always be here" (it never takes places there).

• September 27th 2021. TSR3's Michael K. Hovermale shows up here on EN World.
• October 14th 2021. Michael Hovermale announces that their Star Frontiers game became available and then sold out before they could announce it. Nobody can find anybody who bought this product.
• October 15th 2021. LaNasa calls EN World a 'very big company' and publicly accuses me of making all this up. I publicly ask TSR's representative, Michael K. Hovermale, three times what I've allegedly made up, but get no reply.
• October 20th 2021. TSR Con is moved from the July 4th weekend to March 24-27, the exact same dates as Gary Con. The venue is moved from the Horticultural Hall to the Dungeon Hobby Shop Museum. A graphic on its website promises that they will not be checking vaccinations or asking people to wear face masks.

• December 6th 2021. A record is found showing that WotC is taking action against TSR3.5 - an administrative procedure to cancel its registration of the trademarks it is using, citing - among other things - fraud.
• December 7th 2021. After a long quiet period, TSR3.5 launches an IndieGogo campaign to "stop Wizards of the Coast". It files for a court declaration of its ownership of the TSR trademarks. The crowdfunding campaign will go to fight the legal battle, with any left over being donated to the Gygax Memorial Fund.
• December 9th 2021. TSR3.5 voluntarily dismisses the suit it filed two days before. The IndieGoGo crowdfunding campaign is still running.

• December 11th 2021. The president of the Gygax Memorial fund publicly declares that they were never consulted, and would refuse any donation from TSR3's crowdfunding campaign. TSR3 quietly removes the references to the GMF from the IndieGoGo page.
• December 29th 2021. TSR3.5 refiles its lawsuit, this time in the correct jurisdiction. LaNasa and TSR ask for a trial by Jury.

• January 8th 2020. Wonderfiled[sic]'s Stephen Dinehart threatens to sue Twitter user David Flor for his negative review of Giantlands on the platform.
• January 10th 2022. TSR3's Justin LaNasa sends TSR alumn Tim Kask a profane message, telling him to "Go suck Lukes/wotc/balls you f*****g coward" and accusing him of having been fired from TSR for stealing.
• January 11th 2022. Michael K Hovermale claims that the first edition of TSR3's Star Frontiers: New Genesis game was released and has sold out. He says “It was a very small limited run released and sold on the DHSM [Dungeon Hobby Shop Museum] website. It is no longer available, and probably won’t be reprinted.” As yet, nobody has publicly revealed that they bought a copy.
• January 14th 2022. Michael K. Hovermale resigns as TSR3's Chief Creative Officer and Public Relations Officer after 6 months in the position.
• March 4th 2022. WotC strikes back with a lawsuit naming TSR, Justin LaNasa personally, and the Dungeon Hobby Shop museum. WotC seeks a judgement that TSR hand over all domains, take down all websites, pay treble damages and costs, hand over all stock and proceeds related to the trademarks, and more. TSR has 21 days to respond.

• March 22nd 2022. TSR gets an extension on that WoTC suit. Two waivers of service of summons granted to both Justin LaNasa and the Dungeon Hobby Shop Museum. He now has 60 days from March 4th to serve an answer or motion, or suffer default judgment.
• March 26th 2022. TSR CON takes place at the same time as Gary Con. TSR claims " lol, actually we asked just about every one of the 800 people stopping by, TSR CON, and about 60% had no idea Gary con was going on, and we tried pushing them to go over and attend."
• March 28th 2022. TSR3 posts images of 'rebound' copies of AD&D 1E books it is selling for $650 each.
• May 17th 2022. Evidence emerges of Nazi connections via TSR3's Dave Johnson. Public Twitter posts include concentrated hateful imagery and messages over a long period of time.
• May 17th 2022. DriveThruRPG removes all Dave Johnson Games titles from the platform.
• May 17th 2022. A jury trial date is set for the TSR/WotC lawsuit for October 2023 (few suits like this actually make it to trial in the end).

• July 19th 2022. A leaked version of a beta version of TSR's 'Star Frontiers: New Genesis' game emerges on the internet. The content includes racist and white-supremacist propaganda, including character races with ability caps based on ethnicity, and various homophobic and transphobic references. Justin LaNasa immediately threatened to sue blogger Eric Tenkar, who shared the information publicly ('Mario Real' is one of LaNasa's online pseudonyms). Various evidence points towards the document's genuine nature, including an accidentally revealed Google drive belonging to NuTSR.
• July 22nd 2022. A video shows a Google Drive that appears to be owned by nuTSR, which contains a list of enemies of the company, usually with the word "WOKE" in caps being used as a pejorative.

(screenshot courtesy of the @nohateingaming Twitter account)​

• August 30th 2022. Wizard Tower Games announces that they have received a subpeona from WotC regarding TSR and Justin LaNasa. Former NuTSR employee Michaal K Hovermale confirms that he has also received a subpeona.
• September 5th 2022. Justin LaNasa sends out customer data, including addresses and credit card numbers. LaNasa responds by publicly claiming the evidence is photoshopped and slandering those who revealed it as liars.
• September 8th 2022. WoTC files an injunction to prevent LaNasa or his companies from “publishing, distributing, or otherwise making available Star Frontiers New Genesis or any iteration of the game using the Marks”.
• June 8th 2023. NuTSR files for bankruptcy. The case between WotC and NuTSR is postponed until March 2024.

Have I missed anything important? I'll continue updating this as I remember things, or as people remind me of things!

To the best of my knowledge, TSR3 is not actually selling any type of gaming product.

*if anybody has any link to LaNasa's knighthood, please let me know!

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Websites
Various websites have come and gone. I'll try to make some sense of it here so you know what site you're actually visiting!

• TSR.com is the original TSR website. For a long time it redirected to WotC. The URL is no longer in use. (WotC)
• TSRgames.com was TSR2 until summer 2021. The site is still running, although TSR2 is now called Solarian Games. (Jayson Elliot)
• TSR.games was TSR3 until summer 2021. It now goes to Wonderfiled(sic)'s website. (Stephen Dinehart)
• TSR-hobbies.com is TSR 3.5, launched summer 2021 by Justin LaNasa and Ernie Gygax. (Justin LaNasa)

 

[ryu289]

The time they called a transwoman disgusting caused them to deflect alot from why they did so:

Now, let's get to the other big distortion: That TSR mocked gender identity and called a transwoman disgusting for demanding a clarification of Gygax's position. First, the individual involved asked TSR to "expand upon the comments [Gygax] made about gender identity"

to which they responded that he had made no such comments. And they're correct. As mentioned above, he cited DIFFERING OPINIONS ON GENDER IDENTITY as a reason that veteran creators were being targeted and alienated. He did not state his own position on it or that of TSR. 8/10

She then used a loaded demand to try and extort TSR into making an explicit ideological/political statement regarding transgendered individuals for her benefit. It was this shameless, self-serving action - NOT her or her transgender status - which was deemed "disgusting"

Well was it so hard to respond with what he meant about "enforcing or even having the concept of gender identity?" What made this self-serving and shameless? That is a big leap of logic there, or at least a massive assumption.

for allegedly being old-fashioned and not subscribing to modern trends, citing differing opinions on gender identity as an example. Specifically, he said they were getting grief for, among other things "enforcing or even having the concepts of gender identity"

The hell does that mean? Like why did he laugh after he said that? What does he mean by modern? The nazi stuff and the negro thing from the recent leaks just show they were dogwhistling back then.

 

[adamantyr]

Just saw the tweet from Kim Wincen

Winderfulled lost their domain. Or it’s expired.

View attachment 255119

http://wfd.games/

That's interesting because a domain name is cheap, like $12 a year to renew. Perhaps Mr. Dinehart is terrified of WotC and deliberately let the links lapse?

 

[DLIMedia]

That's interesting because a domain name is cheap, like $12 a year to renew. Perhaps Mr. Dinehart is terrified of WotC and deliberately let the links lapse?

They already renewed it for one more year.

 

[adamantyr]

They already renewed it for one more year.

Like just now? I checked wfd.games and tsr.games only a half hour ago.

 

[jdrakeh]

They already renewed it for one more year.

It still shows as available to me.

 

[darjr]

It does happen. But I’d think they’d get it fixed seeing it’s Monday.

 

[lingual]

Dallas Cowboys forgot cowboys.com a long time ago.

It got snatched up.

 

[DLIMedia]

It still shows as available to me.

 

[jdrakeh]

View attachment 255317

Huh. Weird.

 

[Deset Gled]

And, just to end the weekend with some good old fashioned Facebook drama, here's my favorite back-and-forth (now deleted) with Justin on this whole debacle, from the "Oerth - Adventures in Gary Gygax's Greyhawk" FB group, late Saturday night (sorry, 3 screenshots due to size):

View attachment 255132View attachment 255133View attachment 255134


I think this is just the epitome of Justin acting unprofessional. Arguing with bizarre animated gifs. Using sexist non-sequitor comebacks like "ask your girlfriend". And literally ending an argument by posting "last word" before the thread is deleted. He's like a 12 year old, but with worse grammar.

I didn't realize it at the time, but apparently that exchange on the Oerth FB is fallout from DaveCon. Here's the rest of the story.

Tom, aka @Jedion357, shared this information and alternate screenshots that show some different posts on the Unofficial SFNG FB:

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Thomas Verreault Jr
I can give the cliff notes. Justin had purchased a ticket and was going to Dave Con as a vendor. When Ernie was invited for the unification theme panel Justin canceled his ticket and asserted he was coming with Ernie. Victor Dorso told him "no ticket no admittance" and Justin was his "charming self" as you can imagine demanding special treatment and finally Victor put him off and said ask my girlfriend (she helps organize) Justin then turned up the "charm" and spued garbage about Victor Dorso and his girlfriend and Victor banned him from Dave Con permanently. This is the source of the snide comments about Victor's girlfriend. But talking naughty word about spouses and children of people he has a beef with is nothing new to Lanasa. Does any of this surprise you?
So how many conventions has this company been banned from in less than 2 years? I lose count because there are so many.
This is just more evidence that NuTSR is not a game publishing company but a grift company. LaNasa has stated that he believes he can get millions from WotC by squatting on the trademarks. Crappy Games lacking editing or professionalism are simply about legitimizing the squatting on the trademarks.

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Victor Dorso added this info:

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Victor Dorso
Let me put the record straight. JL bought a ticket after Ernie Gygax accepted being a guest to DaveCon.net . Then JL refunded his ticket and said and I'll quote "He was still coming anyways and helping Ernie".
I said "No, your not getting into the convention without a paid ticket, I wouldn't presume to go to any event or museum your running without paying."
Which then he gets all pissy at me in private & public because.... I didn't treat him like he thinks he deserves.
At this point I have banned him.
JL asked again to come and I said he needs to ask my girlfriend.
Now just so everyone knows I knew JL would never grovel at the feet of a woman for anything. Just by what he had said to me before suggested that he thinks women are less then.
Now everyone can see how JL acts when he has been caught or confronted. I didn't say anything bad to him, all I did was post a denial by Michael K. Hovermale to the accusations by JL. Which I was hoping JL would have at the minimum shut his yap, but I should have known it was too tempting for him. He almost predictively went to on the offensive, then once he has made his attacks, he turns off comments so he controls the narrative.
Now someone asked how many conventions JL is banned from, I know at the minimum of 4. Three big conventions and my own. I suspect that many others have also closed their doors also.

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This story was also verified by @Graph Paper Architect

So, that's the story of how LaNasa got himself banned from DaveCon. We also know he's not welcome at GaryCon or GenCon in the future. I believe he was also disinvited from NTRPG Con, and I suspect he's not allowed at VengerCon either. I'm sensing a bit of a pattern.

On a final note, it looks like the Google Drive that NuTSR shared when they accidentally doxed themselves was finally set to private. I guess they called tech support.